Privacy policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.alterecofoods.com (the “Site”). Your privacy is important to us and we are fully committed to protecting your personal information.

We collect the personal information you provide to us when you purchase our products or visit our website. The categories of information we may collect include:

• Personal Identifiers, including name, email address, postal address, telephone number, and online Identifiers
• Commercial Information, including purchases and purchases
• Financial Information, including credit or debit card number and bank or other financial account number
• Location Information, including general location data and precise geolocation
• Protected Classifications and Other Personal Characteristics, including age and sex, gender, or gender identity
• Inferences from Other Data, including inferences created from other personal information collected and inferences based on sensitive information
• Custom Data, including account name

Cookie Policy

We use cookies to create a better experience for you on our site. For example, cookies prevent you from having to login repeatedly, and they help us remember items you've added to your cart. We also use third-party cookies, which are cookies placed by third parties for advertising and analytics purposes. You can control these cookies through your browser settings.

Information from other sources

We may collect personal information about you from third-party sources, including Ad Networks, Data Analytics Providers, Other consumers (e.g., referrals), and Retail Partners.

The categories of information we may collect include:

Ad Networks

• Personal Identifiers, including Name, Email address, Postal address, Telephone number, and Online Identifiers
• Commercial Information, including Purchases
• Financial Information, including Credit or debit card number
• Location Information, including Precise geolocation
• Inferences from Other Data, including Inferences created from other personal information collected

Data Analytics Providers

• Personal Identifiers, including Name, Email address, Postal address, Telephone number, and Online Identifiers
• Commercial Information, including Purchases
• Financial Information, including Credit or debit card number and Bank or other financial account number
• Location Information, including General location data and Precise geolocation
• Protected Classifications and Other Personal Characteristics, including Age and Sex, gender, or gender identity
• Inferences from Other Data, including Inferences created from other personal information collected
• Custom Data, including Account name

Other consumers (e.g., referrals)

• Personal Identifiers, including Name, Email address, Postal address, Telephone number, and Online Identifiers
• Commercial Information, including Purchases
• Financial Information, including Credit or debit card number
• Location Information, including Precise geolocation
• Inferences from Other Data, including Inferences created from other personal information collected

Retail Partners

• Personal Identifiers, including Name, Email address, Postal address, Telephone number, and Online Identifiers
• Commercial Information, including Purchases
• Financial Information, including Credit or debit card number
• Location Information, including Precise geolocation
• Inferences from Other Data, including Inferences created from other personal information collected

How long we keep your data

We do not retain data for any longer than is necessary for the purposes described in this Policy.

We generally retain data according to the guidelines below.

Type of Data	Retention Period
Cookies and online data we collect while you use our website, including Name, Email address, Postal address, Telephone number, Online Identifiers, Internet Activity, Purchases, Credit or debit card number, Precise geolocation, Inferences created from other personal information collected	We delete or anonymize data concerning your use of our website within 5 years of collecting it.
Data we collect in order to process and ship orders you place with us, including Name, Email address, Postal address, Telephone number, Online Identifiers, Internet Activity, Purchases, Credit or debit card number, Precise geolocation, Inferences created from other personal information collected	We keep personal information related to products and services you purchase for as long as the personal data is required for us to fulfill our contract with you, and for 7 years from your last purchase with us. We may keep data beyond this period in anonymized form.
Data we collect when you contact us for customer support and other inquiries, including Name, Email address, Postal address, Telephone number, Online Identifiers, Internet Activity, Purchases, Credit or debit card number, Precise geolocation, Inferences created from other personal information collected	We keep customer feedback and correspondence with our customer service for up to 2 years to help us respond to any questions or complaints. We may keep data beyond this period in anonymized form.
Data we collect when you sign up for promotional and marketing communications, including Name, Email address, Postal address, Telephone number, Online Identifiers, Internet Activity, Purchases, Credit or debit card number, Precise geolocation, Inferences created from other personal information collected	Where you have signed up to receive promotional and marketing communications from us, we will retain any data collected until you opt out or request its deletion. We may keep data beyond this period in anonymized form. We will further retain a record of any opt-outs in order to prevent sending you future communications.
Data we collect when you review our products, answer surveys, or send feedback, including Name, Email address, Postal address, Telephone number, Online Identifiers, Internet Activity, Purchases, Credit or debit card number, Precise geolocation, Inferences created from other personal information collected	We retain review, survey, and feedback data for up to 5 years following your last contact with us. We may keep data beyond this period in anonymized form to help improve our products and services.
Data we collect in connection with privacy requests, including Name, Email address, Postal address, Telephone number, Online Identifiers, Internet Activity, Purchases, Credit or debit card number, Precise geolocation, Inferences created from other personal information collected	We retain records related to privacy requests as long as necessary to comply with our legal obligations, and for a minimum of 24 months.
Data we collect for security purposes, including Name, Email address, Postal address, Telephone number, Online Identifiers, Internet Activity, Purchases, Credit or debit card number, Precise geolocation, Inferences created from other personal information collected	We retain security-related data as long as necessary to comply with our legal obligations and to maintain and improve our information security measures.

Why we process your information

We process personal information for the following business and commercial purposes:

• Analyzing Data
• Conducting Surveys
• Creating Customer Profiles
• Delivering Targeted Ads
• Fulfilling Customer Orders
• Improving our Products & Services
• Internal Business Operations
• Marketing Our Products & Services
• Meeting Compliance & Legal Requirements
• Operating Our Website or Mobile Apps
• Preventing Fraud
• Processing Payments
• Providing Customer Support
• Providing Cybersecurity
• Sending Promotional Communications
• Storing and Managing Data
• Tracking Purchases & Customer Data

We may disclose personal information about you for business and commercial purposes when you purchase our products or visit our website:

Personal Information Category	Categories of Service Providers	Categories of Third Parties
Personal Identifiers	Business Operations Tool, Commerce Software Tools, Governance, Risk & Compliance Software, IT Infrastructure Services, and Sales & Marketing Tools	Ad Networks, Data Analytics Providers, and Payment Processors
Commercial Information	Business Operations Tool, Commerce Software Tools, Governance, Risk & Compliance Software, IT Infrastructure Services, and Sales & Marketing Tools	Ad Networks, Data Analytics Providers, and Payment Processors
Financial Information	Business Operations Tool, Commerce Software Tools, Governance, Risk & Compliance Software, IT Infrastructure Services, and Sales & Marketing Tools	Data Analytics Providers and Payment Processors
Location Information	Business Operations Tool, Commerce Software Tools, Governance, Risk & Compliance Software, IT Infrastructure Services, and Sales & Marketing Tools	Ad Networks, Data Analytics Providers, and Payment Processors
Inferences from Other Data	Business Operations Tool, Commerce Software Tools, Governance, Risk & Compliance Software, IT Infrastructure Services, and Sales & Marketing Tools	Ad Networks, Data Analytics Providers, and Payment Processors